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This is how I started a successful B2B tech company - TNW

Less than a decade ago, I left a high-paying tech job in New York City to found my own SEO-optimization company. ... This is how I started a successful B2B tech company December 8, 2018 - 10:30 ... read more

What B2B Tech Companies Need To Create A Successful PR Strategy - Forbes

For B2B tech companies, a strong PR strategy is crucial. Keep these essential elements in mind to help boost your company's credibility and give you an edge over your competitors. read more

Four Ways For Enterprise B2B Technology Companies To Grow Their Contracts

1. Consider becoming a business solution instead of a technology platform. Companies usually start out by promoting their technology capabilities to get investors excited and demonstrate scalability. read more

Build a Successful B2B Business by First Engaging Consumers - MSN

Sometimes, the best way to execute on a B2B model is to start with B2C, by engaging users and creating a fast-growing base of devotees. Content is the key to success in many cases, and can prove a ... read more

How to Start a Tech Company With Less Than $100

How to Start a Tech Company With Less Than $100. Part 1: Establishing your digital presence. ... But any experienced entrepreneur will tell you, starting a company doesn’t make you successful. read more

How to Build a Successful Tech Startup: Advice From a ... - Fast Company

Tech is great, but at the end of the day, no one’s B2B SaaS product is saving the world. With that in mind, it’s crucial to imbue the work you’re doing with deeper meaning. read more

6 Proven Strategies for B2B Tech Marketing Success

Struggling to navigate the complexities of B2B tech marketing? Download our expert guide – Marketing B2B Technology: 6 Tips for Overcoming Common Challenges – to unlock actionable insights from ... read more

The case for those sometimes-tricky customer success stories—and how ...

Documenting customer success experiences is vital to B2B tech companies’ marketing and sales strategies. However, companies often face several challenges in this process. Here is how company ... read more

Billion-dollar B2B: Cloud-first enterprise tech behemoths have massive ...

The data giant started off with a low-touch, bottoms-up sales model that was extremely successful and helped value the company at around $3.5 billion by late 2019. read more

79% of B2B Technology Companies Felt the Impact of the 2023 Economic ...

“For most B2B technology businesses, 2023 didn’t go as expected, and although many had the benefit of more budget and additional resources, marketing leaders were required to dynamically adapt ... read more