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The Problem With Invisible Branding

Artificial intelligence is the most ubiquitous innovation you never see. It quietly powers automatic translation and closed captioning, automated media manipulation, search results, social media filte... read more

Jo Brand says ITV is chasing 'youth ratings'

"Everyone is chasing the youth ratings but the problem with that is that I've got teenage daughters ... after feeling that pensioners are becoming invisible in society. She said: "Older people are jus... read more

Five groundbreaking campaigns that moved the needle on black representation in ads

Jackson also insisted on more creative control than was usually afforded a brand representative ... would do wasn't fully thought out, but the problem it sought to address became clear. read more

What Fury's deal with Top Rank, ESPN means for the heavyweight division

There was a fixer, an invisible man, a fighter ... According to insiders, there were problems with the percentage for the rematch, the venue, the tricky issue of neutral judges, various secret clauses ... read more

In Palm Springs, the nation’s first all-LGBTQ city council tests the modern meaning of diversity

Sexual identity and potholes Lounging in the semi-shadow of San Jacinto Peak, which helps form the Coachella Valley, Palm Springs is generally a sedate, polite place with few problems ... you just fee... read more

Passive Resistance

Instead it has been little more than a tool, a form of branding, for the most benign ... That’s worth something. The problem with a coalition of that sort is not everyone thinks they are in ... read more

'We're not all victims': Woman who calls herself the 'ethical stripper' blasts feminists who criticise her chosen profession - and GMB viewers agree

A so-called ethical stripper has blasted feminists for branding women who take their clothes off ... Women campaigning for strip clubs to be shut down is only making the problem invisible, and does no... read more

Invisible Problems

I just finished reading the book – Meaningful, by Bernadette Jiwa. In the book she talks about the importance of “Invisible Problems”and refers to a TED Talk delivered by Tony Fadell. I watched the ta... read more

A Style Guide for the 1 Percent

The necessity of harking back to such a staid authority points to the elemental problem with books like Dreyer’s ... Perhaps his book is simply meant to lift his brand off Twitter and into the zeitgei... read more

The Disturbing Reason Schools Tattooed Their Students in the 1950s

By branding children and adults alike with their ... According to Carol Fischler, who spoke with the podcast 99% Invisible about being tattooed as a young girl in Indiana, the paranoia over ... read more

How Chili’s and Ford Use Sound to Sell Their Brands

Here at The Eye, we cross-post new episodes and host excerpts from the 99% Invisible blog, which offers complementary visuals for each episode. This week's edition—about the role of sound in product b... read more

How To Be The Nike Of Product Launches

Nike Running Brand Director Elisabeth Freitas observes ... Steenburgh notes, “I think the basic problem is that they think that once they’ve created a good product, it’ll sell itself.” The simple trut... read more