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Revolutionizing Retail With Seamless Omnichannel Shopping

The retail landscape is evolving beyond bricks versus clicks, demanding a unified and complementary strategy that bridges physical stores with digital engagement. read more

Welcome to Retail Media News: who are we and what do we want?

Welcome to Retail Media News, your fortnightly news and analysis briefing in the world of retail media that will give you not only the latest retailer-angled retail media news, plus the background and ... read more

Small Stores, Big Impact: Why Retail Media is a Weapon for the Shrinking Retail Landscape

By being part of all these channels — on the retailer site, in the physical store, and across relevant content sites — retail media can link the brand’s paid marketing to every sale that happens in ... read more

Retail Media: Everything You Need to Know

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a deeper understanding of the implications and applications of retail ... read more

Save Mart Embraces Retail Media, Smart Carts with Expanded Instacart Partnership

Save Mart is building on its Instacart partnership by implementing several in-store solutions in nearly all 200 Save Mart, FoodMaxx and Lucky locations. read more

Criteo Splits Out Retail Media Revenue For the First Time

Criteo has decided to show off its retail media revenue. During its earnings call Thursday morning, the company split out its retail media business for the first time. The retail media unit, which ... read more

Retail media meets Wall Street: what Amazon Advertising and Uber’s analyst briefings tell us

All publicly quoted companies have to formally announce their results to the market annually and quarterly – here is what Amazon and Uber had to say ... read more

PubMatic Study: Advertising On Retail Media Is 50% More Effective Than Social Media

PubMatic has released a new study examining the influence of digital media on shopper behaviour at the top and bottom of the funnel. The research found that retail websites are approximately 50 per ... read more

INEO Presents Retail Media Technology at OAAA Media Conference

INEO Tech Corp. (TSXV: INEO) (OTCQB: INEOF) (the "Company" or "INEO"), is displaying its trailblazing in-store retail media advertising technology and business model at the 2024 OAAA Media Conference, ... read more

Tesco hires former Amazon and Pinterest execs to grow retail media offer

Tesco Media & Insight Platform has unveiled "two key strategic appointments to support burgeoning demand from agencies for the delivery of retail media campaigns". read more

IAB Europe releases retail media measurement standards

The Interactive Advertising Bureau (IAB) Europe has published its measurement standards for retail media in Europe. This gives brands a framework to measure the effectiveness of their digital ... read more

T-Mobile Dials Deeper Into Ad Business With Retail Network (NewFronts)

T-Mobile said it is expanding its advertising business, creating an in-store retail media network and adding Plex, the video streaming platform for its footprint of mobile customers. read more