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Salesforce: Earnings Vs. Reinvestment

Basically, these two offerings are the core of the company's CRM business (Salesforce’s entire portfolio is basically an end-to-end CRM ... necessary if Salesforce wants to compete with Adobe ... read more

How Walmart Got It Right, and How Facebook Might

And speaking of sales, Alphabet (NASDAQ:GOOGL) (NASDAQ:GOOG) and salesforce.com (NYSE:CRM) just spent $75 million for a stake ... why a couple of tech giants would want a piece of a tiny "war on cash" ... read more

Salesforce wants to end customer service frustration with Customer 360

Salesforce wants to help bring an end to that problem with their new Customer 360 product ... The customer record in Salesforce CRM is only part of the story, as is the marketing pitches and the ecomm... read more

Moneyfarm opts for Natterbox to link advisors with thousands of investors

It can automatically check for 'spam' in the form of cold calls, and smartly categorise and redirect calls the second they come in by linking with a company's CRM records, via a tight Salesforce integ... read more

How To Win More Deals With Better Sales Prospecting Automation

You can leverage sales & marketing CRM software to not only keep a database of leads ... It helps you reach more folks more often. But if you want it to help you do a better job of connecting at scale ... read more

Integrating MAP With CRM Can Fuel Your Pipeline

The primary benefit of integrating a MAP with your CRM is the ability to schedule meetings on the go. Strategic meetings are crucial to closing any deal, so you do not want to miss out ... particularl... read more

How to make a CRM for Developers

Back to CRMs… The more and more I dug, the more I found that almost every CRM tool was sales focused or spam focused ... better off building your product. Salesforce is a tremendous example of a CRM t... read more

Salesforce to Double-Down on Mobile

Software-as-a-service company Salesforce (NYSE: CRM ... Salesforce always wants to be where its customers are -- and in an increasingly mobile world, this means its products need to be fine-tuned for ... read more

6 New Salestech Tools You Should Try Right Now

For awhile, conventional wisdom said the world of CRM ... to spam. Social media should be a conversation, and so should selling. The two should be one user experience, and one workflow. Nimble does th... read more

CRM juiced with AI turns conversations to conversions

But their best efforts will fall as flat as straight-to-spam email if they ... that AI in tandem with CRM activities will increase global business revenue by $1.1 trillion from 2017 to the end of 2021 ... read more

Why Salesforce Stock Could Double Over the Next Few Years

Despite the stock-market selloff, there’s been lot of positive buzz surrounding market favorite Salesforce (NASDAQ:CRM) over the past several months. At the end of November ... cloud solutions to ente... read more

Integrated Marketing Automation Strategy Boosts Unanet’s ROI

“And, we want to talk to all stakeholders in the organization, because our product encompasses the entire life cycle of professional services firms, from pipeline to project to billing at the end ... ... read more