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New Research: Financial Services Brands Can Win In Google Searches By Targeting Direct Answers | AutoTraffic

New Research: Financial Services Brands Can Win in Google Searches by Targeting 'Direct Answers'

Searchmetrics Study finds 27% of finance-related Google searches trigger Direct Answers boxes, giving finance brands a valuable branding and traffic opportunity Financial services companies looking to ... read more

Android Vs. Windows Phone: Monetization Of Mobile Market Share, Part I

In the rest of this article, and possibly a future follow up, we will attempt to give our view of the answers, drawn from third-party research ... top five Windows Store apps. Furthermore, it must cro... read more

The Trade Desk (TTD) Q2 2018 Earnings Conference Call Transcript

The Google and Facebook playbooks for search and social do not seem applicable when no one can ... brands. On the working capital side, Paul? Paul Ross-- Chief Financial Officer Yes. Thanks, Jeff. As ... read more

How social media took us from Tahrir Square to Donald Trump

Back in the United States, at a conference talk in 2012, I used a screenshot from a viral video recorded during the Iranian street protests of 2009 to illustrate how the new technologies ... Meanwhile ... read more

Voya Introduces Chinese Name and Advertising Campaign to Raise Brand Awareness in Asian-American Community

Voya Financial ... its new Chinese name, Voya launched a three-month advertising campaign to help build brand awareness in the Asian-American community. The campaign leveraged a combination of televis... read more

Google Home review: ‘Hey, Google… please learn more stuff fast’

It had perfect answers for all of the above. And as you can see, it understands contextual questions too, like if I needed an umbrella today. You don’t always have to ask a direct question. Google is ... read more

How Marketers Are Using AI to Improve the Brand Experience

Insurance and financial services ... Gartner Research Director Augie Ray pointed to KLM, the Netherlands-based air carrier, as another brand using AI in a quest to improve efficiency in social custome... read more

Google (GOOG) Q2 2014 Results - Earnings Call Transcript

One, performance or direct response marketing; two helping clients build their brands ... search to help developers re-engage users, who have already downloaded their app, better targeting options in ... read more

HP TouchPad Needs 6 to 8 Weeks for Additional Shipments

That would place the new TouchPads in consumers' hands sometime ... in a potential sale," Sterne Agee analyst Shaw Wu wrote in a research note widely circulated on Barron's and other financial Website... read more

The hidden cost of Google Apps

Google Apps comes in two versions: Standard Edition is free, but ad-supported. Premier Edition runs $50 per account, per year - a fraction of the cost of the flotilla of software Microsoft (MSFT, Fort... read more

NICE inContact CXone Ranks First in 2018 Contact Center in the Cloud Report from Ventana Research

The battle for delivering exceptional customer experiences is often fought on two fronts – direct one-on-one touchpoints with customers, and ensuring agents have the right tools to deliver on a brand ... read more

Google Home Mini review: Big things come in small packages

The war to win the smart speaker segment ... So, how well does the Home Mini perform? Well, one can always rely on Google for finding any answers and in that case the Home Mini doesn’t disappoint. For ... read more
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