Automatic Website Traffic RSS

The advertiser’s action plan for a smooth transition to a cookieless world

More than a minor disruption, the deprecation of third-party cookies is a transformative shift in the digital advertising landscape - and advertisers need an action plan. read more

3 Emerging Tactics for Successful Cookieless Audience Targeting

Data clean room technology is enabling data collaborations across brands, data owners and publishers for a range of use cases — from better measurement to improved analytics. In the context of ... read more

LiveRamp’s Industry Solutions for Retail Achieve "Google Cloud Partner of the Year" Award

LiveRamp (NYSE: RAMP), the leading data collaboration platform, today announced it has received the 2024 Google Cloud Partner of the Year Award for "Industry Solution - Technology: Retail." LiveRamp ... read more

Meet the 33 rising stars of adtech solving digital advertising's toughest challenges

They are working to solve for the loss of third-party cookies and growth in streaming TV and retail media. read more

2024 Top Women in Media & Ad Tech Honorees and Special Recognition Awards Announced

AdExchanger and AdMonsters are pleased to announce the honorees for the 2024 Top Women in Media & Ad Tech Awards! read more

Yahoo Extends Its Identity Solutions To Connected TV

Yahoo is expanding its identity solutions to CTV to make it easier for digital marketers to incorporate CTV within their digital media plans. read more

Google’s Privacy Sandbox: What you need to know

Learn about what's happening to third-party cookie tracking on Chrome (and identifiers on Android) and about alternative routes to personalization. The post Google’s Privacy Sandbox: What you need to ... read more

Mobile Targeting And Privacy Strategies For App Devs And Advertisers

By leveraging smart strategies and technology tools, app creators and marketers can reach and engage target audiences while complying with applicable regulations. read more

Analysts Offer Insights on Communication Services Companies: Anterix (ATEX) and Integral Ad Science (IAS)

There’s a lot to be optimistic about in the Communication Services sector as 2 analysts just weighed in on Anterix (ATEX – Research ... read more

7 Also-Ran Tech Stocks Ready to Steal the Spotlight

While the innovation space seemingly lacks no shortage of interest, not every enterprise benefits from the spotlight, which brings us to tech stocks ready to rebound. Yes, there are indeed certain ... read more

Stevie® Awards Honors ValueSelling Associates and Its Clients for Sales & Customer Service

CARLSBAD, Calif., April 15, 2024 (GLOBE NEWSWIRE) -- ValueSelling Associates, Inc. congratulates all of the winners – including five of its clients who received Stevie Awards – in the 18th Annual ... read more

Magnite: Impact From The Disney Deal Is Not As Bad As It Sounds

Magnite has multiple growth drivers, including live-streamed sports and Amazon's ad tier expansion. See why MGNI stock is a Buy. read more