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Internet advertising up 7.3%, reaching record high in U.S.

U.S. internet advertising climbed to $225 billion in 2023, with double-digit growth from retail media, CTV and audio ads, according to IAB/PwC report. The post Internet advertising up 7.3%, reaching ... read more

Google’s Ad-Privacy Changes Fall Short, U.K. Regulator Says in Internal Documents

Google’s yearslong effort to make online advertising less invasive has hit another snag.The U.K. privacy regulator says Google’s proposed replacements for cookies need to do more to protect consumer ... read more

Radio Streams, Podcasts Had Highest Internet Ad Growth In 2023

Podcasts and streaming radio were main drivers of internet ad growth, according to the 2023 IAB Internet Advertising Revenue Report by PwC. read more

New Made for Advertising rules—what marketers need to know following online controversy

MRC updates were in works before Adalytics reports, which have brought criticism of group and verification vendors. read more

The ABCs of how online ads can impact children’s well-being

From promoting questionable content to posing security risks, inappropriate ads present multiple dangers for children. Here’s how to help them stay safe. read more

Is that ad following you around the internet creepy or kind of cool?

Everybody on the internet knows the feeling: the surprise appearance of an ad that reminds you of how thoroughly your online self is being watched, however opaquely, by eager marketers. But what is ... read more

Online platforms' ad databases lack clarity as EU election nears - study

The ad repositories, which Very Large Online Platforms (VLOPs) are required to have in place under the EU’s platform rules, collect ad content and information about the intention of campaigns, giving ... read more

'Civil War' should be a controversial movie. But no one should be upset about its marketing.

The new movie " Civil War " is controversial — some people love it and others hate it. But some people also say they're upset about "Civil War's" marketing. Have you seen " Civil War ," the new movie ... read more

MCCC earns two national marketing awards

Monroe County Community College's Online Viewbook and a print ad were awarded by the National Council for Marketing and Public Relations. read more

Internet providers in Memphis, TN

Fi plan in Memphis, TN, starting as low as $9.95/mo. Explore options from familiar providers like AT&T, Xfinity and Verizon 5G. read more