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The Startup Secret Weapon: Harnessing The Power Of Domain Names

C-V-C-V stands for Consonant-Vowel-Consonant-Vowel. Several brands with unique names prefer it, as it’s easier for customers to pronounce, spell and remember. Hulu, Nike and Lego are some great ... read more

Someone bought a UK domain name for Meghan Markle's new brand and redirected it to an anti-poverty charity

The Duchess of Sussex appears to have forgotten the golden rule of buying domain names: buy all the domain names. The same day that Meghan Markle launched the site American Riviera Orchard last month, ... read more

Domain blocking and IP protection in the modern world

Most IP departments or domain name managers are charged with reducing the spend on domains. Using a blocking service does allow for an organisation to reduce its portfolios, right-sizing them. Knowing ... read more

Coming Soon: Domain Names as Loan Collateral

It’s called a DeFi Cash Advance, a collateralized loan with 1-30 day terms. It’s just one of many products created by Teller, a peer-to-peer lending platform that relies on smart contracts to ... read more

A look at the top 10 domains for the NamesCon live auction

NamesCon sent out an email today with regards to the live auction. It will take place June 6. Wayne Wheat will keep the action moving very quickly, live from NamesCon Global. This year you’ll see a ... read more

The Web Became a Strip Mall

By that time, it had become easy for anyone to register and own a domain name—typically at a cost of $70 for a two-year stretch—which encouraged “squatting,” wherein people would buy an ... read more

Web Hosting vs. Domain: What Is the Difference?

Web hosting and domains are both essential to publishing a website. Learn how they work - and how they work together. read more

Defense Is The Best Offense: Domain Names’ Role In Brand Protection

Fraudsters can buy related or slightly off-brand domains—even those including another’s company name—to capture inquiries and sales meant for another organization. Even if the rogue company ... read more

How to Make Money From Selling Trademarks, Domain Names

Emerging technologies such as generative AI and a deep pool of assets make it a good time to buy intangible assets, which include intellectual property and trademarks. Here, Richelle Kalnit, chief ... read more