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The Evolving Definition Of PR -- And What Brands Must Know To Compete | AutoTraffic
Quantifying The Unquantifiable: Modern PR Demands Measurable Metrics
The heart of public relations is still very human-centric. Intuition, empathy and creativity remain essential. But when paired with data, that heart thumps a bit louder.
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A Look at the Rise of Commerce Media Networks: How Nift Helps Brands Own How Their Message Shows Up
Nift CEO Elery Pfeffer explains how AI-powered personalized gifting is redefining commerce media—and helping brands deliver more meaningful consumer experiences.
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How Trump's 2025 tariffs impact e-commerce: What brands need to know ...
Siwakorn1933 // Shutterstock How Trump’s 2025 tariffs impact e-commerce: What brands need to know and next steps to stay ahead. Leveraging its in-house global trade and compliance expertise ...
read more What Reese Witherspoon — and top brands — want PR pros to know
What Reese Witherspoon — and top brands — want PR pros to know. Keynote speaker Reese Witherspoon and experts from across the industry had a lot of insight to share at the recent Meltwater Summit in ...
read more For Soccer's Fan Report: What Brands Must Know About U.S. Fans Ahead of ...
For brands, it's a once-in-a-generation chance to build campaigns that authentically tap into the unique appeal of World Cup soccer and break into mainstream culture during a tournament projected ...
read more What Is Digital PR? Definition, Examples and Benefits
Digital PR is the practice of building brand awareness and improving reputation through online channels rather than traditional media. The definition of digital PR continues to expand as new ...
read more The future of digital PR for mining companies: Leveraging media and ...
The future of digital PR in mining lies in a proactive approach to earned media, op-eds, and speaking engagements. The Fast Company Executive Board is a private, fee-based network of influential ...
read more What Is Digital PR? Definition, Examples and Benefits
Discover the definition, examples and benefits of digital PR. Learn how strategies, tools and trends can help boost your online presence and authority.
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