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The Best Indie Games Marketing Strategy for Solo Developers

The following blog post, unless otherwise noted, was written by a member of Gamasutra’s community. The thoughts and opinions expressed are those of the writer and not Gamasutra or its parent company. Well one of the best. Because hey nobody truly knows ... read more

Opinion: For indie devs, game design and marketing are the same thing

This post was originally written on the Ooblets Patreon as advice for indie ... that we used a “marketing first” approach to making Ooblets. Since that article ran, I’ve had a bunch of people who’ve been following the game’s development bring ... read more

Jump is a Netflix for indie games that promises better discoverability than Steam

Part of that community-based focus means keeping the interests of indie developers in mind ... issues were pertinent — such as marketing and discoverability. Palma says that part of the strategy is to only add games incrementally so that existing ... read more

Interview with David Amador of Upfall Studios on Quest of Dungeons

The big downsize is wearing multiple hats, from coding to marketing ... the game previously on other Nintendo platforms would you say you've seen anything different in Nintendo's approach with the Switch overall with you as an indie developer? read more

DEVELOPER DAYS

Even the best apps need a solid promotion strategy to gain visibility and adoption. In this session, Amazon Developer ... indie game company survive on a typical indie budget? In this panel, Alex Michiporchik from Tiny Build will share the scrappy ... read more

Good games make good investments at Good Shepherd

But the strategy of a huge release hopefully recouping all costs in a month or two is peculiar to AAA development ... the next big franchise release. An indie game doesn’t have the benefit of an Activision-size marketing team or simultaneous release ... read more

99 Insanely Useful Resources for Freelancers

Becoming a freelancer nearly a decade ago was one of the best decisions I’ve made in my career ... It’s great for product development, marketing, and more. 4. Solo Solo is a project and business management app built specifically for freelancers ... read more

The Future of SEO: How AI and Machine Learning Will Impact Content

Artificial intelligence development and its impact on different industries have been all the rage in the last year. The digital marketing medium is ... can do to include them in their strategy and stay on top of the game. It’s no secret that Google ... read more

The Walt Disney (DIS) Presents at Bank of America Merrill Lynch Media, Communications & Entertainment Conference (Transcript)

In more recent years, you've driven the company, have leapfrogged the industry in terms of IP acquisitions and exploitation; the only company with a unique branded phone strategy ... the direct-to-consumer over-the-top space, you look at the opportunities ... read more

13 Things Entrepreneurs Need to Know

But, with the rise of millennials in the business world, Best Western looked for a new way to target the millennial business traveler. This new marketing strategy led to the development of ... was talking—a lot—about Game of Thrones. read more