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Marketing Channels Your Small Business Should Utilize

Your guide to the best in personal financial products such as credit cards, mortgages, bank accounts, and brokerages. read more

10 Reasons Why Small Businesses Should Use Affiliate Marketing

Marketing your small business involves testing, tweaking and optimizing your website and creating campaigns to encourage ... read more

10 Skills Every Marketer Needs to Have

Your guide to the best in personal financial products such as credit cards, mortgages, bank accounts, and brokerages. read more

Expanding Your Business Online

This example demonstrates the everyday integration of traditional and online marketing that has become the new “normal.” If you want to build your online presence, but are wondering where to ... read more

What Are eMarketing Tools?

or function as a standalone online marketing campaign. Maintaining a company website is a vital eMarketing tool for an organization. Use the site to build your brand, launch new products and ... read more

My Favorite Growth Marketing Hacks For E-Commerce

What follows are my three favorite growth marketing hacks for e-commerce sellers. I’ve compiled these after spending years as (and currently) an executive in sales at a leading provider of e-commerce ... read more

4 Overlooked Marketing Tips That Can Transform Your Business

Effective marketing is ... showcasing your commitment to customer satisfaction. By leveraging the power of customer reviews, you can build trust, enhance your online reputation, and attract ... read more

6 Strategies to Improve Your Online Presence

A strong online presence has numerous benefits regardless of the size and type of your business. A solid online presence… Continue reading 6 Strategies to Improve Your Online Presence The post 6 ... read more

How to Build a Comprehensive Marketing & Promotional Plan

Write down your strengths in comparison to your competitors and explain what you do better than your competitors. A comprehensive marketing campaign consists of two goals: to build brand awareness ... read more

Strategically positioning your C-suite executives

Elizabeth Lampert of Elizabeth Lampert PR, and Elonide Caldwell Semmes of Ravir LLC discuss strategies and approaches in shaping a law firm's narrative, perception, and reputation. read more

MBA in Marketing Online

24/7 access to the online classroom and helpful learning resources along the way, you'll have everything you need to reach your goals. In the coming years, marketing managers continue to be in demand, ... read more